Social media exposes companies to risks from attackers and insiders who can impersonate a company, a brand, or an employee causing damage in a variety of ways. Due to the massive surge in usage, social media risk has increased substantially because attackers target layers where they know there is critical mass of users. Eliminating risks associated to social media may not be entirely possible, however this whitepaper describes the nature of social media risks and how to minimize a company’s risk profile.